The main aim of flyers is to promote your business. What do you need to know about its structure and content?
First off you must have a catchy headline.
Make it memorable, unusual or provocative using a few carefully chosen powerful words. Popular titles contain one or more of these words: Easy, The Secrets to, Unlock ...
Keep your wording relevant and to the point, people do not want to read an essay and will only give your flyer limited attention before they move onto their next ‘important’ task.
Secondly, you should use interesting images or photos. Selecting interesting images and photos helps to further create interest in your printed flyer. Colourfull flyers, loaded with images are more effective than black and white ones. People are visual. You will certainly grab their attention being more creative with colours.
You don't need to come up with completely new techniques when creating your flyer. If you use these proven methods you for sure will succeed.
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