The main think is to embed company's name and logo into the subconscious so that people remeber you and all that your company offers. One of the most most successful ways of brand-awareness advertising is the use of promotional products such as pens, calendars or refrigerator magnets. It's very effective because it serves as a constant reminder of your brand.
Feeling of urgency for the buyer. Try to arouse his interest in your offer.
Tell your customer, "You need the product today because it will make you reach your goals. t6omorrow can be to late" Don't tell your customer tomorrow; they must buy today! Urgency!
There must be a list of benefits
You must convince your customer that buing a product will bring him lots of benefits.
Will he be smarter, richer, healthier, or faster using the product? The main reason is to focus on the client, not the advertiser. Most benefits are skillfully integrated into the ad.
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